Title:  Internship - Product Marketing Prestige

The candidate will join the Product Marketing team, within the Prestige department, and will be trained to analyze the tyre market, scout new product opportunities, and integrate them into Prestige range. Specifically, under tutor’s supervision, the candidate will be involved in the following activities: 

•    Contributing to tyre market competitive benchmarks by identifying competitors’ portfolio and practices;
•    Investigating new product opportunities to expand car parc coverage;
•    Conducting range analyses with defined target;
•    Integrating new/existing part numbers into Prestige range;
•    Creating and editing product/trade material;
•    Working closely with colleagues to ensure communication and knowledge transfer including product cross referencing and application identification;
•    Working closely with the Central Product Marketing, Logistics and category departments to maintain strong relationships with manufacturing factories;
•    Supporting the team to resolve enquiries from other departments.

Requirements:

•   Master’s Degree in Quantitative Engineering, Statistics, Marketing, Economics, or related fields. 

•   Fluency in English and Italian

•   Proficiency in using Microsoft Office Suite, in particular Excel and PowerPoint. 

•   A strong mathematical and analytical mindset, with a robust understanding of business and marketing principles;
•   Strong teamwork and communication skills;
•   Attitude to work on product range and car parc analyses;
•   Passion for the Automotive World.