Key Accountabilities

The successful candidate will support Marketing Team of the Moto business unit and he/she will be asked to deal with the following activities:

• Market analysis, product range definition, monitoring the evolution of the circulating vehicle park;
• Collects the consumer behaviour and brand positioning through the analysis of the performance of promotional campaigns and reporting activities;
• Managing of the content social media plan and supporting in the realization of material for the local pages/contents;
• Analysis and reporting focus on sell in, secondary sell in and sell out;
• Development and updating benchmark vs competitors;
• Interaction with Marketing functions with the goal to enhance product features and position in the market;
• Relationship with the sales force for dealer management.
• Supporting the production of product material for the local PoS (brochures, leaflets, flyers, ect.) and technical training with dedicated presentations;

Skills & Competencies

• Openness to embrace new challenges and adapt to a dynamic work environment;
• Strong interpersonal skills, teamwork, and organizational capabilities;
• Basic knowledge/passion for the motorcycle/tyre sector is considered a plus.

Studies & Degree

Master’s degree in Economics, Marketing Management or related fields.

Language

Fluency in Italian and English (at least B2).

Digital / IT Skills

Proficiency in using Microsoft Office suite, in particular Excel.